Managed Demand. Adblock Recovery. Greater Revenue.
AdPushup is a full-stack ad revenue optimization platform for publishers. The features include ad layout optimization, header bidding implementation, automated A/B testing, and adblock recovery.
The ad ops team at AdPushup takes care of all the heavy lifting of tasks related to operations and inventory management. Additionally, they have demand-partnership with top-tier ad networks and exchanges such as Google AdX, AppNexus, Rubicon, and OpenX, among others.
AdPushup is a Google Certified Publishing Partner and trusted by 300+ publishers including CNET, Deccan Chronicle, NDTV, and more.
On an average, AdPushup offers a 40% revenue uplift for their publishing partners. Get on a call with AdPushup to understand the potential of your inventory.
Improve Clickthrough Rates
Our visual ad manager allows point-and-click creation of new ad units and layouts, while our machine learning based layout optimizer drives ad revenue growth using automated A/B testing.
Maximize eCPMs & Revenue
Open up your ad inventory for bidding by multiple demand partners in real-time. Our system auto-selects the optimal number of partners, so that you get the best yield for every single impression.
Recover Ad-blocked Revenue
We help publishers recover the revenue they are losing due to ad blockers. Our ads adhere to the highest UX standards as laid out by the Acceptable Ads standards.
In addition to standard IAB units, we offer sticky ads, docked ads, in-image ads, and native ads. We fill these ads with premium demand via our partner ad exchanges to maximize revenue.
Drive Bid Competition
Ad mediation helps optimize ad revenue between closed networks. Our bid comparison engine uses 15+ parameters to decide which network wins the impression, without knowing their bids.
Blazing Fast Ad Delivery
Our JS-based integration takes 15 minutes to setup. We’ve made many code customizations to minimize page latency, including modular code generation, lazy loading, and CDN-based delivery.